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Testrite Visual Releases 2023 Product Catalog with 32 New Products and Highlights Custom Solutions

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Testrite Visual is celebrating 104 years in 2023. As a fourth-generation family-owned and operated business, we remain committed to meeting the growing demands of the visual display industry and keep a pulse on those needs with our boots-on-the-ground approach with sales staff located in, and serving clients, all around the United States.

This catalog is the result of months of planning from the talented team Testrite Team. CEO of Testrite Visual, Larry Rubin says it is the largest and most comprehensive product catalog in our 104-year history. Today, let’s dive into all the innovation and development over the last three years, highlight some of the key new products, and what you can expect from this amazing new visual display solution sales and design tool.

A Time of Innovation & Investment

The last three years have provided an opportunity for tremendous growth and product development. Unfortunately, during COVID 19, many companies had to pull back in product development and limit their offerings, but Testrite Visual used this time to continue to invest in the business. This included:

• Value engineering existing models to improve and optimize products
• Developing and rolling out 32 new products
• Buying new equipment
• Expanding production lines
• Optimizing the custom visual display solution process for customers
• We have continued to invest and grow our magnetic graphic lines

New Product Spotlight

In 2023, Testrite Visual puts on display 32 new products that have been developed in the last 24 months. Some new product highlights include:

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Lollipop stands
Instead of just using standard square and rectangular graphics, Lollipop Stands make it possible to get circular graphics and custom shapes and sizes to suit the brand and application. These stands are ideal for pairing with CNC cut rigid graphics. This has been very popular for facilities departments as well as retail stores, ice cream shops, country clubs, and wine and spirits brands who want to use graphics that reflect the product they sell. Our Lollipop stands let you think outside the square.

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Charisma SEG Air
The new catalog debuts our Charisma SEG Air, a new all-metal SEG profile frame that offers tremendous economy, providing the most aggressive Charisma SEG price points. The Charisma SEG Air is great for Furniture stores, Mattress stores, Retail spaces, Commercial Developments, and in the Hospitality industry. Looking for a low cost SEG frame that’s still Made in the USA? Look no further than the Charisma SEG Air.

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A Frame Signholders
Our A Frame Signholders have been popular for decades, and are now available as an indoor A-Frame sign holder or, NEW, as an Outdoor A-Frame sign holder. These sidewalk signs offer the convenience of graphics drop-in or use a drop-in wet erase insert to make this unit more flexible and functional. The Outdoor A Frame includes 5 design changes to help improve it’s outdoor durability, and has become very popular.

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Blade Poster Signholder Drop in Frames
Blade Poster Signholders are the most cutting edge visual display solution with a ?” profile; it is one of the slimmest post signholders available for drop in graphics. Need a poster signframe with multiple tiers? Blade does it without requiring frames to be offset.

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Evo Literature Stands
Our Evo Literature stands are a fantastic solution to display brochures or catalogs. The angled multi-tier shelving design offers a stylish and unobstructed view of magazines, brochures or any other periodicals you wish to display and easily integrates with graphics and graphics hardware. The beautiful anodized aluminum design provides a tremendous modern aesthetic.

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Build-a-Stand
Build-a-stand is a modular retail display tool that can be customized in so many different ways to help you create and design and functionality you can imagine. This 1” Square tubing system can be made portable or stationary making it perfect for pop up shops and retail stores. Build a stand uses 1” square tubing, and customers can buy parts a la carte, or if you need qty 25+ Testrite can design and supply complete stands and fabricate for our customers.

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Crowd Q Stand
Crowd Q Stands help direct customers exactly where you want them to enter and exit with Crowd Q Stands! These branded queuing stands are ideal for indoor environments, allow for fast deployment, and are extremely flexible. They are perfect for automobile dealerships and service departments, as well as branded environments within malls. These printed fabric queuing stands are incredibly flexible, enabling long walls or building large enclosed areas.

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Incline Frame Stands Drop in Frames
Incline Stands are a new favorite in high end retail! This lightweight and portable drop stand is a nice way to provide ambience and information in retail settings. These are the ideal graphic display for specialty retail locations.

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American Eagle Banner Stand
The American Eagle Banner stand is a fixed-width, step and repeat banner stand and one the best large format banner stands in the industry with a beautiful visual aesthetic and high-quality hardware. It is perfect for applications where the banner stand will be up for an extended period of time or where the event requires a more upscale banner stand. By removing width and height adjustability, you can ensure the graphics and stand look great every time.

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Information Centers
Our new information center visual display hardware offers the ultimate in flexibility with the option to combine drop in graphics and literature holders all in one unit in a single or Double Sided design.

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Tornado Towers
Tornado Towers are pillowcase graphic stands for stretch fabric dye sublimated graphics in a funnel design. These are ideal for retail displays that really grab attention with their unique design. They work with pillow fabric graphics installed over a lightweight aluminum skeleton.

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Evo Literature Holders
Our Evo Literature stands are a fantastic solution to display brochures or catalogs. The angled multi-tier shelving design offers a stylish and an unobstructed view of magazines, brochures or any other periodicals you wish to display. This unit offers easy graphics integration too!

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Mini Halo Rail
Halo rails are suitable for curved hanging hardware and circular hanging hardware. They work with styrene and fabric graphics. Building on the successful design and popularity of our original Halo Rails™, we have released the aptly named, Mini Halo Rails ™. it has all the same benefits except with a much smaller profile than the original Halo Rails™.

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Perfex Pedestal Stands with Square Steel Uprights
Perfect Pedestal Stands are square steel uprights with outstanding strength and simple beauty. They have multope base options and both fixed and adjustable designs, that work with vertical or horizontal graphics up to 3/16” thick.

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Seewell Info Frames
We are also introducing in Q2-2023 our SeeWell Info Frames ™. These innovative magnetic hanging visual display solution requires no hardware, just hang in the desired location, insert your desired graphic and the hermetically magnetic closure insures the signage stays clean away from dirt and germs.

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Stellar Aisle Markers
We released Stellar Aisle Markers with our last catalog in one standard color - silver. Now, by popular demand, we are offering bother silver and black as standard colors.

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Floating Standoff Mounts
Floating Standoff Mounts allow you to display rigid media with a beautiful frameless design perfect for artists, brands, and printers who are printing on mental panels and want to display digital prints. Prints are set off the wall about one inch for a floating effect that adds eye popping impact with no visible hardware.

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Alle Banner Stands
Allé Banner Stands are a pillow case banner stand made from aluminum alloy tubing, steel weights bases with support brushing that a reaches up to 80” high. The unique design provides a beautiful aesthetic for big impact in a visually appealing curved shape banner stand available with or without double sided graphics.

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Harmony Air
We are excited to debut out new Harmony Air Banner Stands in our latest catalog. It is the most portable and lightweight banner stand available, with the easiest and fastest graphic change out ever and fast, tool free assembly.

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Stellar Pallet Stands
Stellar Pallet Stands are perfect for Big Box Retailers, Warehouse Clubs and Warehouse Signage. Easily pair your pallets with high quality satin silver hardware made with adjustable telescopic tubing for infinite applications .

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Magnets
For well over a decade we’ve offered channel magnets and round Neodymium magnets as parts built into our product line. Now we are offering our Channel Magnet for sale a la carte as the RCM-1 (Channel Magnet) and RMB75 - Round 75 Lbs pull rated neodymium magnet

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Testrite Visual values its relationships with printers and visual merchandisers and designers around the country, and over the last three years, these relationships have grown to include new partnerships. We have also begun to move into new markets and industries looking for innovative, high quality visual display solutions. This includes:

• Liquor store display solutions
• Wineries and Distilleries
• Cannabis retail display solutions
• School safety solutions
• Medical supplies and healthy retailing

We continue to keep our pulse on the visual display market and look for ways to introduce our extensive product line to new partners and markets where they are most needed.

The Look Book

The 2023 Testrite Visual catalog is designed with the Visual Merchandiser in mind. While it represents our extensive library of visual display solutions, spanning over 200 pages, with thousands of products, it is also the industry-leading look book!

In addition to the substantial selection of standard products, which have been developed over the last 104 years, Testrite will always be a custom manufacturer. This catalog has been expanded to show how our customers have found value in customizing certain standard items to better meet their needs. This includes nine custom examples just for the halo rails alone. From the initial design concept, through prototypes, engineering, execution and final roll out, Testrite Visual is the partner of choice for custom visual display hardware and solution.

Custom requests are always encouraged and we have an in-house team dedicated to design, development, and prototype to help bring your custom visual display solution to life. We offer low minimums and fast turnaround for quotes, prototypes and deliveries.

Submit a custom request today to start the conversation.

Next Steps

If you are interested in working with Testrite Visual for your project and would like to discuss visual display solutions, we have a nationwide team of sales experts with over 100 years of combined experience.

We work with visual merchandisers, brands and branding partners, digital printers and companies of all sizes every day to create stunning visual display solutions for indoor and outdoor applications.

Customers enjoy the convenience of online ordering 24 hours a day or work with a sales and product expert on quoting and project planning especially for custom visual display solutions. No project is too big or too small. We offer sales and logistics support for nationwide brand roll outs for larger projects.

Why Testrite

Testrite Visual has developed a reputation for being value-driven and American-made over its 104-year history. The Harmony Indoor banner stand and New Harmony Outdoor banner stand are just one of the many ways we continue to innovate for the visual display industry to meet the ever-expanding design requirements for today's visual merchandising plans.